Just when you thought it was safe to believe beauty can come with brains, we find out that the Rear View Cam was created as a viral campaign for Levi’s. The too hot to be true pair Reanin Johannink and Jessie Gurunathan (TV star and singer) actually were just that. Colenso BBDO is behind the video, I applaud their work by the way, and came from Levi’s San Francisco headquarters 6 months ago.
What did you think when you first saw the video, did you think it was real? Are we getting better at spotting videos that were created by corporations? Let us know what you think!
Viral Markets 